About
We built the tool we wish existed
Most SEO tools are built for SEO agencies. They produce massive reports full of data, scores, and metrics - and leave you to figure out what to actually do with it. We built SELaunch for founders and small teams who just want to know what to do next.
Our story
We have all been there. You sign up for an SEO tool, run a crawl, and get back a report with 400 issues. Where do you start? Which ones actually matter? How do you fix them? The tools rarely tell you.
We spent months talking to founders, indie hackers, and small team operators. The pattern was consistent - people were not failing because they lacked data. They were failing because they had too much data and not enough direction.
SELaunch was built around one question: "What should I do next?" Everything we build flows from that. The analysis is in service of the action. The ranking is in service of the decision. The guidance is in service of the implementation.
We are a small team. We use SELaunch on our own sites. We care deeply about whether it works.
2,400+
Websites analyzed
68%
See traffic lift within 90 days
< 2 min
Average time from URL to action plan
$0
To get started
What we believe
Practical rules for making audit output useful
Rank by impact, not by volume
Most sites have dozens of issues at once. We try to show which few are worth fixing first, so the report helps you decide instead of just adding to the backlog.
Evidence before recommendations
If we tell you something is wrong, we should also show where we found it and why it matters. That is why the product is built around findings, examples, and page-level context.
Write for teams that need to ship
Founders and small teams usually do not need another dashboard. They need something a developer, marketer, or content person can pick up and turn into changes this week.